The success of “The Boys” highlights the enduring popularity of Girls’ Generation in the music industry.
Girls’ Generation’s music video for the Korean version of “The Boys” surpassed 300 million views on YouTube.
It took just over 12 years, 8 months, and 3 days to hit the milestone.
This makes it Girls’ Generation’s second music video to reach 300 million views, following “Gee.”
“The Boys” is now their fastest music video to reach this milestone, breaking the previous record set by “Gee.”
Congratulations to Girls’ Generation on this achievement!
Watch the music video below.